Public Education Campaign

Built around the idea and tag line "Love Your Kidneys," the campaign educates the public about what the kidneys do, what happens when they don't work properly and who's at risk. Love Your Kidneys is a direct call to action to take care of the kidneys through early intervention that also piques interest to learn more about exactly why and how kidney health is important. The campaign integrates the theme across TV, print, radio and interactive and materials incorporate one basic visual image.

For more information on any aspect of the campaign, please contact Sean Roach, Communications Coordinator, (212) 889-2210 x147.

View our print PSAs and listen to our radio spots as part of the NKF's new Love Your Kidneys campaign.

Print Ads
3 Things that can lead to Kidney Disease
Time to Check Your Kidneys
Your Kidneys Filter 200 Liters
A Short Walk
Kidney Track
Donate Your Used Car
Organ Donation

Television
Time Is Now 30 second TV spot
Time Is Now 30 second TV spot (Spanish version)
200 Liters 30 second TV spot
200 Liters 30 second TV spot (Spanish version)

Radio Spots
Meet Your Kidney 30 second spot
Meet Your Kidney 30 second spot (Spanish Version)
Meet Your Kidney 60 second spot
Meet Your Kidney 60 second spot (Spanish Version)
Vital Organ 30 second spot
Vital Organ 30 second spot (Spanish Version)
Vital Organ 60 second spot
Vital Organ 60 second spot (Spanish Version)

Web ads
Early Detection